Repartidos en 10 categorías, Webware segmenta un sinnumero de sitios que son ahora candidatos a estar entre los 100 mejores / más útiles portales “web 2.0” del 2009.

There are 10 categories you can vote in you are encouraged to vote in each. The top 100 Web 2.0 apps are selected by Webware readers and by the users of the products we cover. Vote for your favorite products to give them a chance to win Webware 100 awards.

Las categorías son:

• Audio & Music Finalistas | Vota!
• Browsing Finalistas | Vota!
• Commerce Finalistas | Vota!
• Communication Finalistas | Vota!
• Infrastructure & Storage Finalistas | Vota!
• Location-based services New for 2009. Finalistas | Vota!
• Photo & Video Finalistas | Vota!
• Productivity Finalistas | Vota!
• Search & Reference Finalistas | Vota!
• Social Networking & Publishing Finalistas | Vota!

Vía: http://www.cnet.com/

Según www.virtualhosting.com/

1. Semantic Web
2. Artificial

   Intelligence

3. Virtual Worlds
4. Mobile
5. Attention Economy
6. Web Sites as Web Services
7. Online Video / Internet TV
8. Rich Internet Apps

9. International Web

10. Personalization
11. Integration into everyday devices
12. Hyperlocal
13. Data retrievel/manipulation agents
14. Read/Write/Request Web
15. User-controlled, open

    Internet Identity

16. New forms of Internet Interaction
17. Extended Reality
18. Expert Systems
19. Personalized Medicine
20. Blog reading automatically input into our brain

Artículos completos en:
http://www.readwriteweb.com/archives/10_more_future_web_trends.php
http://www.readwriteweb.com/archives/10_future_web_trends.php

Interesante artículo de Jacob Nielsen referente a un

estudio/encuesta que realizaron para determinar que método tiene un mejor ROI (Return of Investment): Newsletter vs. Banners.

"HIGH-ROI vs.

LOW-ROI INTERNET MARKETING

MarketingSherpa has released the results of a survey of 3,186 Internet marketers, who were asked about their ROI from various marketing techniques…

Highest scoring was house email marketing, with 4 times as many respondents saying that they got strong or good ROI than people who said that it was a low-value tactic or hard to gauge.

Lowest scoring Internet tactic was banner advertising, with 3 as many people saying "low" (or "hard to gauge") vs. respondents who said "good" (or

"strong").

Email is about 12 times higher rated than banner advertising for ROI. Allocate your budget accordingly: unless you spend many times more on your

newsletters then on online advertising, you probably have ROI problems.

These numbers don’t surprise me, because our empirical observations of users’ actual behavior show strong positive effects of email newsletters and

extremely strong banner blindness.

Still, it’s nice to see marketing managers come to the same conclusions as the user research, regarding what works on the Internet."

Email newsletters, user research findings:
 > http://www.useit.com/alertbox/newsletters.html

Banner blindness, user research findings:
 > http://www.useit.com/alertbox/banner-blindness.html

Marketing managers’ ROI experience, survey findings:
 > http://www.marketingsherpa.com/article.html?ident=30128